Juicy’s new blunt wrapper flavors are Red Raspberry, described as “delicious and sweet,” and classic Lychee. Lychee is a type of fruit native to southern Asia, with flavor similar to a cross between a pear and grape. With the launch of this flavor - which has become increasingly popular in most American urban areas - Juicy becomes the first tobacco company to launch a Lychee flavored tobacco product, and the company believes that exotic flavors will be the market’s next big trend.

“As part of Crown David’s developing quality product, we are currently improving the packaging of our Delicioso cigars,” says owner Yaniv Levy, noting that the company has increased production in response to sales increases for its Delicioso brand. Crown David will be adding a new apple flavor to the existing Delicioso line, which includes vanilla, chocolate, cinnamon, rum, and cherry. Delicioso cigars will still use only natural ingredients, long filler, and Connecticut Shade wrappers.

With the growing lineup of flavors and the brand’s nine sizes, Levy decided the current packaging, in 8-9-8 boxes, took up too much shelf space, and a clever, space-saving solution was needed. “We didn’t want just a simple tray for our Delicioso,” Levy says. Instead, a new double flip-top box allows twice as many boxes to fit in the same space as the previous 8-9-8 format.

The blend is a Nicaraguan puro, with Criollo 98 ligero wrapper and Havana-seed filler and binder. The tapered head allows for a comfortable smoke in the large ring gauge. The Magnum 660 carries an suggested retail price of $7.25 and comes in boxes of 20 cigars.

The Felipe Power’s filler consists of Nicaraguan and Piloto Cubano tobaccos, triple-fermented and aged a full 12 years. The binder is an aged Nicaraguan Habana 92 leaf. The cigars, described as full-bodied with a velvet-smooth finish, are hand crafted in the Dominican Republic and aged in cedar for three months.

Felipe Power is offered in Double Corona (7 1/2 x 50), “Full Power” (6 x 60), “Triple R” (5 1/2 x 55), No. II (6 x 54 Torpedo), “Special R” (5 x 52), and Petite Torpedo (4 1/2 x 50). Suggested retail prices ranges from $7 to $12. The cigars are presented in cedar boxes of 26 that include a tray.

“This is a premium RYO product that deserves a premium look,” said Dean Rouse, p resident of M&R. “ The new bags are bright and vivid and will jump off retailer shelves.” Other features include a redesigned safety seal bag that can stand up on shelves or hang from spinner racks. “Our distributors told us what retailers and their customers wanted,” added Rouse, “and this new look has exceeded our expectations.” Farmer’s Gold Roll Your Own Tobacco is available in two bag sizes - 6-ounce and 16-ounce bags - and seven blends: Full Flavor, Menthol, Menthol Light, Light, Ultra Light, Additive Free, and Long Cut #2.

The easy-loading, injection-molded display holds four full cartons while offering multiple placement options. It fits easily over a counter edge, on a shelving fixture, or on a back bar. Its front graphic panel is 21/2" high by 95/8" wide, and the unit is 101/2" deep. Like all other Natural American Spirit point-of- sale materials, the new display unit is offered free to qualified retailers and distributors. Dan Miller, director of brand equity, calls the unit “a great addition to our line of free POS.”