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February,
2007
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TOBACCO PRODUCTS & MANUFACTURERS PROMOTIONS
Gurkha Legend Debuts New Beauty
Beach Cigar Group has added to its Gurkha Legend series with Beauty, the third cigar in the line joining last year’s Beast and the original Titan. Beauty measures 6 1/2 x 58 and features five-year-old Dominican filler and binder. Unlike the maduro-wrapped Beast, the new beauty features a seven-year-old tawny-gold Ecuadoran-grown Connecticut shade wrapper. The cigar is described as medium-bodied.
Beauty features an opulent presentation. The partially cedar-sheathed cigars are double-banded with the Gurkha Legend ring and a second Beauty ring, encased in frosted glass tubes sealed with orange caps, and presented vertically in a 25-count boxes with engraved brass plaques inside and out.
Suggested retail price is $770 per box ($30.80 per cigar), and are available in limited numbers: only 500 boxes will be released each year.
Beach Cigar Group, Miami, Fla., Tel: (305) 593-2254, Web: www.gurkhacigars.com.
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Philip Morris Set to Introduce Marlboro Smooth
Tobacco industry analyst Bonnie Herzog of Citigroup, said in a note to investors that industry sources have told her that Philip Morris plans to introduce Marlboro Smooth, which aims to compete with Newport. She added that she anticipates the new brand will be sold at a lower introductory price for the first few months, and "then be aggressively discounted like Marlboro Menthol." The new brand could hit store shelves by February, she wrote.
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RAW — New Unbleached Rolling Papers from HBI
RAW Natural Unbleached Rolling Papers represent a new concept in rolling papers. Originally introduced at the end of last year, RAW rolling papers have the same think characteristics of an easy rolling rice paper, but unlike those papers, RAW papers don’t come with anything you don’t want. As the name suggests, the papers are vegan, containing no chlorine or chemicals.
HBI International, Phoenix, Ari., Toll-free: (800) 420-4372, Tel: (602) 955-6688,
E-mail: info@hbiinternational.com, Web: www.hbiinternational.com.
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Rizla, Premier Supermatic Add New Tubes
Robert Burton Associates (RBA), subsidiary of Imperial Tobacco Group, PLC, has announced new line extensions to its Rizla and Premier Supermatic cigarette tube brands.
Rizla now offers both Menthol and Light cigarette tubes to complement its original full flavor tubes. The Rizla Menthol tube incorporates the latest technology for delivering menthol taste through the filter tip, resulting in a refreshing, robust flavor, according to the manufacturer. The Rizla Light tube allows more air into the tube, resulting in an notably mild taste. In addition, packaging for all varieties of Rizla tubes has been updated giving them a new more contemporary look.
Joining Premier Supermatic’s wide range of sizes and flavors is the new Premier 100mm Menthol. The added length of the new Premier100mm Menthol provides a longer lasting smoke, extending the enjoyment of the smoking experience.
Robert Burton Associates, Ltd., Fairfield, N.J., Toll-free: (800) 456-2234, Web: www.rbaltd.com.
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Gurkha Black Dragon Debuts as World’s Costliest Superpremium Cigar
Kaizad Hansotia has introduced his most ambitiously positioned cigar cigar to date — the Black Dragon Edicion Especial, priced astronomically at $115,000 per box of 100 cigars. In addition to being very expensive, they are also extremely limited; Hansotia is only offering five boxes with no additional production planned.
Black Dragon is hand rolled by the Gurkha factory in Honduras, using African Cameroon, Dominican, and Connecticut tobaccos. They are extra-aged for 12–15 years, for extra smoothness. The richly powerful flavor of these 7 1/2 x 52 dark maduro cigars includes “subtle and exquisite spicy notes,” according to Hansotia. The presentation box is hand crafted in India from carved camel bone, which takes on a distressed patina with its 80-year age. Solid brass furniture is the final touch of elegance.
Beach Cigar Group, Miami, Fla., Tel: (305) 593- 2254, Web: www.gurkhacigars.com, E-mail: info@gurkhacigars.com.
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Cuban Imports Releases Honduran-made H. Upmann Signature
Cuban Imports, Inc., has debuted the H. Upmann Signature blend, the first H. Upmann extension to be introduced to the public in three year.
In contrast to all other H. Upmann cigars which are produced in the Dominican Republic, this new line is hand crafted at Altadis S.A.’s Flor de Copan factory in Santa Rosa de Copán, Honduras. Featuring a blend of Nicaraguan, Honduran, and Peruvian filler tobaccos with a Nicaraguan binder and either a Nicaraguan-grown Connecticut Shade wrapper or a San Andres Valley maduro wrapper, the line is offered in four sizes: Super Corona (5 5/8 x 45 Corona), Double Eagle (5 1/2 x 50 Figurado), Magnum 50 (6 x 50 Toro), and Monarcas (7 x 54 Churchill). Cigars are presented 20-to-a-box with a suggested retail price ranging from $6 to $7.50 per cigar.
Cuban Imports, Miami Lakes, Fla., Toll-free: (866) 731-2822, Tel: (305) 823-4047.
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New Juicy Jays, Juicy Blunt Flavors
HBI has added five new flavors to its Juicy Jays collection of flavored rolling papers: Peanut Butter, Jamaican Rum, Chocolate Chip Cookie Dough, Strawberry Kiwi, and Maple Syrup. These new flavors all feature the company’s Triple Dipped flavor strength that can be found in the rest of the Juicy Jays line.
In addition, Juicy Blunts, a line of sweet, Dominican-grown blunt wrapper leaves from HBI, is now available in its newest flavor — Orange Overload. The product line is known among consumers for its notably strong and sweet flavors.
HBI International, Phoenix, Ari., Toll-free: (800) 420-4372, Tel: (602) 955-6688, Web: www.hbiinternational.com, E-mail: info@hbiinternational.com.
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Santa Fe Little Cigars in Three New Flavors
Swisher International has added three new flavors to its Santa Fe Little Cigar line. Those flavors, Peach, Mild, and Mild Menthol, join Santa Fe Original and Santa Fe Menthol. The Santa Fe line offers customers one of the widest selections of little cigars sold today. Santa Fe Little Cigars are available in 10-pack cartons with 20 Little Cigars per pack.
Swisher International, Inc., Jacksonville, Fla., Toll-free: (800) 322-2317,
Tel: (904) 353-4311, Web: www.swisher.com.
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Swisher Sweets Adds Grape, Peach Cigarillos
Swisher Sweets has expanded their line of flavored cigarillos featuring easy-draw tip cigarillo with two new flavors — Grape and Peach. Both flavors were introduced in July with a national promotion.
Swisher offers the new line in 5 packs, 60 cigar bonus boxes, and 25-count impulse displays.
Swisher International, Inc., Jacksonville, Fla., Toll-free: (800) 322-2317,
Tel: (904) 353-4311, Web: www.swisher.com.
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Altadis Flavored Cigarillos in Tubes
Phillies is expanding its flavored cigarillo line with the first flavored cigarillos to be packaged in tubes. Phillies Cigarillo Tubes are available in peach, strawberry, watermelon, and grape and are sold in upright countertop displays of 25 and combo units of 25 tubes of each flavor. “It’s the ideal product for someone looking for a quick smoke with lots of flavor,” said a spokesperson at Altadis U.S.A., Phillies’ manufacturer.
Altadis U.S.A., Fort Lauderdale, Fla., Toll-free (800) 683-8800, Tel: (954) 938-7837,
Web: www.altadisusa.com.
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Skoal to debut New Citrus Blend Entries
U.S. Smokeless Tobacco Company will launch a new citrus blend product in its Skoal line of moist smokeless tobacco. The new blend will be available in both Long Cut and Pouches starting in March, 2007 and will be made with 100% American-grown tobacco blended with citrus flavor.
The moist smokeless tobacco (MST) category is now one the fastest-growing consumer product categories at retail, according to U.S. Smokeless. “Innovation, both in terms of forms and flavor blends, remain a major priority for converting adult smokes,” says Jessica Scrocca, Skoal brand manager.
The dual launch will be supported by a direct mail, adult sampling, and point-of-sale campaigns while a 15-can pre-pack retail displays containing a mix of both new products will drive awareness and trial.
U.S. Smokeless Tobacco Co., Greenwich, Conn., Tel: (203) 622-3494, Web: www.ussmokeless.com.
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SMOKESHOP - February, 2007
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